Culture Comes First. The Rest Is Noise. | Inc.com

The most important thing in your business is not what you’re going to sell but what you value. That’s according to Bill Kanarick, chief marketing officer of global services company Sapient, who helped steered this former startup through the ups and downs of the digital age. Culture was so integral that when the company finally reached 49 employees, Sapient dedicated two of them to keeping it intact. Today, Sapient has a global workforce of more than 11,500 people and culture remains, as ever, an integral part of the business. Here are six values Sapient has found help its culture remain solid, even as the business has grown.

via Culture Comes First. The Rest Is Noise. | Inc.com.


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