We get it, managing your business’s social media accounts can be daunting: from tweaking tweet lengths to mastering Facebook tone, to using the right hashtags at the right times.But what savvy social media users know is that there’s a science to getting it right–if you follow certain parameters, you’re almost guaranteed to get the results you were working toward. All it takes is some knowledge and forethought, and anyone can be well on their way to posting engaging content.Thanks to this infographic from online payroll company SurePayroll’s blog, we know… Read more The Best And Worst Times To Post On Social Media Infographic →
To compare the effectiveness of different kinds of presentations, Zakary Tormala from Stanford set up this experiment: “The audio portion was the same for all versions, but some people saw a standard PowerPoint presentation, with bullet points and stock photography. Others heard the same message in the so-called “Zen” condition: a popular PowerPoint technique involving one big metaphorical image per slide with just a few words.Others heard the message accompanied by “whiteboard visuals,” defined as pictures that “an average human being could draw with a whiteboard marker,” says Tim Riesterer,… Read more The One Thing That’s Probably Missing From Your Presentations →
“The following are actions shared by those who truly know how to listen. Integrate them into your conversational behaviour and you might be surprised what you learn: Be present. Turn down the inner voice. Hold up a mirror. Ask for clarification. 5. Establish follow-up.” via 5 Skills of Really Amazing Listeners | Inc.com.
“Outstanding speakers share several traits. Here’s a list of the must-haves, should-haves, and nice-to-haves.” They’re listed in no particular order, but here’s a challenge: put them in order according to you. In your list, where would you put: story-telling, sense of humour, vulnerability, know how, passion and purpose…? via The Making of a Great Speaker: 14 Things You Need | Inc.com.
Joseph McCormack, author of BRIEF: Making a Bigger Impact by Saying Less says getting to the point right away is crucial to attract the attention of people. “Brevity is an essential skill that can propel people’s career in an age where the people that they’re talking to are overwhelmed,” he says. Read: Less Is More: Why You’re Saying Too Much And Getting Ignored.
This is a nice article about the importance of start-ups solving hard problems early (spoiler alert: the hard problems are all about people and teams, nothing to do with products or services). Although it’s ostensibly about start-ups, I think every organisation needs to constantly follow these three recommendations. Every year, ask yourself if you’re doing these three things: Build management and organizational structures around the strengths your company needs to succeed. Recognize and plan for the weaknesses that you know are inherent in the structures you pick. Build great habits around communication… Read more Facebook VP of Engineering on Solving Hard Things Early →
“It is the ability to develop a keen external awareness that separates the truly great communicators from those who muddle through their interactions with others. Examine the world’s greatest leaders and you’ll find them all to be exceptional communicators. They might talk about their ideas, but they do so in a way which also speaks to your emotions and your aspirations. They realize if their message doesn’t take deep root with the audience then it likely won’t be understood, much less championed.” via 10 Communication Secrets of Great Leaders –… Read more 10 Communication Secrets of Great Leaders – Forbes →
“concentrate on analogies that emphasize the familiar. Focus on similarity of function, rather than appearance. Obvious surface features may obscure important similarities at more structural levels.” http://feedly.com/e/H2nGKjS_